If you’re pricing up branded stubby holders for a business event, club, brewery or staff function, 100 is a pretty common quantity to start with.
It’s enough for a decent-sized event without jumping straight into a huge bulk order, and it’s also around the point where quantity pricing starts to become more meaningful.
The tricky part is that there isn’t one fixed “100 stubby holders” price.
The final cost can change depending on the holder style, neoprene thickness, artwork, freight, GST and whether you’re buying a foldable promotional style or something thicker and more structured.
So if you’re comparing quotes, the useful question isn’t just:
“How much are 100 stubby holders?”
It’s:
“What am I actually getting for that price?”
What Affects the Price of 100 Branded Stubby Holders?
For an order of 100, the biggest price differences usually come down to a few things:
- 3mm or 5mm neoprene
- foldable or structured construction
- printing and finishing
- artwork or setup fees
- GST
- freight
- production time
- whether the quote includes design support
Two suppliers can quote different prices and still both be reasonable if they’re offering different products.
That’s why it’s important to compare like with like.
3mm vs 5mm Makes a Difference
A 3mm foldable stubby holder is usually lighter, easier to pack and often better suited to larger promotional runs.
For 100 pieces, it can work really well for:
- corporate events
- conference bags
- giveaways
- brewery promotions
- sporting club functions
- outdoor events
A 5mm holder generally feels thicker and more structured.
That may suit:
- staff gifts
- premium client packs
- club merchandise
- branded merchandise you want people to keep
- higher-end corporate events
The thicker product may cost more per unit, but that doesn’t automatically mean it’s better value.
It depends on how you plan to use it.
What Should 100 Branded Stubby Holders Include?
A good business quote should make it clear what is included.
For 100 units, we’d want to know whether the price covers:
- full-colour printing
- artwork or design setup
- digital proof
- GST
- freight
- production
- any express charges
If one supplier quotes A$400 and another quotes A$460, the cheaper one may not actually be cheaper once freight and GST are added.
Always compare the final delivered price.
Why “From” Prices Can Be Misleading
You’ll often see custom stubby holders advertised with very low starting prices.
Something like:
From A$2.00 each
can look great at first.
But that rate may only apply at 500, 1,000 or even 2,000 units.
If you only need 100, you need the 100-piece tier.
The right comparison is:
100 units vs 100 units
not:
100 units vs someone else’s 1,000-unit headline price
Is 100 a Good Quantity for a First Business Order?
For many businesses, yes.
It’s large enough to get a feel for proper quantity pricing, but still manageable if you’re testing the idea.
A 100-piece run can suit:
- a product launch
- a staff event
- a small trade show
- a brewery promotion
- a local sporting club
- a customer giveaway
- a corporate Christmas event
If it’s your first time ordering branded merchandise, 100 is also enough to see how people respond without committing to 500 or 1,000 straight away.
Should You Order Exactly 100?
Usually, we’d think about whether you need a few extras.
If the event has 100 attendees, ordering exactly 100 leaves no room for:
- extra staff
- last-minute guests
- damaged items
- future samples
- clients who ask for one later
For a 100-person event, 105–110 can be a little safer.
That said, always check the supplier’s quantity breaks.
Sometimes moving from 100 to 110 or 125 barely changes the total price because the unit cost drops at the next tier.
How Does 100 Compare With 50 or 250?
The price per unit usually falls as the quantity increases.
A rough way to think about it:
| Quantity | Typical buying situation |
|---|---|
| 50 | Small team or local event |
| 100 | Common business/event order |
| 250 | Larger promotion or club order |
| 500 | Major campaign or festival |
| 1,000+ | High-volume promotional run |
At 50 units, setup and production costs are spread across fewer pieces.
At 250 or 500, those same fixed costs are spread much further, which is why the per-unit rate normally gets better.
So if you think you’ll need more later, it can be worth asking for prices at:
before deciding.
Artwork Can Affect the Final Cost
A simple company logo is usually straightforward.
More complicated artwork can involve:
- multiple sponsor logos
- QR codes
- individual names
- different designs
- colour matching
- artwork recreation
If your logo file is clean and print-ready, the process is usually easier.
Vector formats such as AI, EPS, SVG or a high-quality PDF are ideal.
If all you have is a blurry screenshot, the supplier may need to recreate it before printing.
Should You Pay Extra for Artwork?
Not necessarily.
Some suppliers include basic artwork setup in the price.
Others may charge separately for design work.
For a simple business order, we’d always ask:
Is artwork included?
and
How many revisions are included before approval?
That prevents surprises later.
What About Freight?
Freight matters more than people think, especially if you’re comparing suppliers across Australia.
A quote may look cheaper until delivery is added.
For 100 units, the freight cost might not be huge, but it can still change which supplier offers better value.
Always check whether delivery is:
- included
- charged separately
- standard or express
- metro only or Australia-wide
How Early Should You Order?
For a business event, don’t leave custom merchandise until the last minute.
The order usually needs time for:
- artwork setup
- proof approval
- production
- shipping
If your event date is fixed, build in a buffer.
A cheaper quote isn’t much use if the product arrives after the event.
100 Branded Stubby Holders for Different Business Uses
The same quantity can work very differently depending on the business.
Brewery
100 can be enough for a beer launch, taproom event or limited giveaway.
Sporting club
Useful for a member event, sponsor activation or merchandise test.
Tradie or construction company
Works well for staff gifts, Christmas BBQs or supplier events.
Real estate agency
Can cover settlement gifts, local sponsorships or client events.
Corporate team
A good number for a conference, staff function or customer promotion.
When 100 Might Be Too Many
Not every business needs 100.
If you only have:
- 20 staff
- 30 guests
- a small VIP event
- a new design you haven’t tested
then a smaller order may make more sense.
There’s no point buying 100 just to access a lower unit price if 60 of them end up sitting in storage.
When 100 Might Not Be Enough
If you’re planning:
- a festival
- multi-day event
- large sporting function
- national campaign
- brewery promotion over several weekends
then 100 can disappear quickly.
In that case, ask for 250 and 500 pricing as well.
The jump in total spend may be smaller than you expect once the unit rate falls.
What Should You Ask for in a Quote?
If you’re requesting pricing for 100 branded stubby holders, send the supplier:
- quantity
- event date
- delivery postcode
- preferred holder style
- logo or artwork
- any brand colours
- whether you need a QR code or extra text
The more complete the information, the more accurate the quote will be.
Our Take
For 100 branded stubby holders, don’t focus only on the lowest advertised unit price.
Compare the complete order.
Look at:
- 3mm vs 5mm
- construction
- artwork
- GST
- freight
- production time
- final delivered cost
For many Australian businesses, 100 is a practical quantity because it’s large enough to get reasonable bulk pricing without committing to a major promotional run.
If you’re still unsure, ask for pricing at 100, 250 and 500.
That gives you a much better idea of where the real value sits.
FAQ
How much do 100 branded stubby holders cost in Australia?
There isn’t one fixed price. The cost depends on holder style, neoprene thickness, printing, artwork, freight and whether GST is included.
Is 100 enough for a business event?
For many small and medium events, yes. It can work well for staff events, brewery launches, sporting clubs and customer promotions.
Are 3mm stubby holders cheaper than 5mm?
They often can be, but the construction is different. 3mm is lighter and more flexible, while 5mm usually feels thicker and more structured.
Should I order more than 100?
If your event has exactly 100 attendees, a few extras can be useful. It’s also worth checking whether 125 or 150 gives you a better unit rate.
Does the price usually include artwork?
It depends on the supplier. Always confirm whether artwork setup and revisions are included.
Does the price include GST and freight?
Not always. Compare the final delivered price rather than the advertised unit price.
Is 100 a good quantity for a first promotional order?
Yes. It’s often large enough to benefit from quantity pricing while still being manageable for a first campaign.

